Thursday, December 04, 2008

When people in Marketing say "Print" - What do they mean?

What are the components of print?

Collateral:

  • Publications
  • Brochures
  • Sell Sheets
  • Fliers
  • CD Packages
  • Invitations
  • Corporate Identity Packages
  • Logos
Trade & Publication advertising:

  • Newspaper
  • Trade magazine
  • Chamber of Commerce or organizational ads
  • Sponsorship of related charitable causes


What am I missing??

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